Pure Spain MICE Show (Paris, October 19)
Today, October 19, the Pure Spain Show is taking place in the Pavillon Dauphine in Paris, an initiative of Turespaña through its Tourist Office in Paris, and where, in collaboration with Turisme Comunitat Valenciana, the Introducing Castellón Product Club is present. through Sandra Ramírez, Commercial Director of Marina D’or who represents it.
The main objective of this significant event is to inform operators and the press specialized in tourism of that important issuing market of the products and services that Spain offers for the specialized market of MICE (Meetings, Incentives, Conferences and Events).
In a mixed format in which specialized presentations from some destinations – among them Castellón – are combined with active participation at work shop tables, the different professionals invited to the event are learning first-hand about the possible options for holding professional events and in the different destinations present there. The day will be completed with a meeting with the Spanish Embassy where they will be informed of the evolution and commercial prospects of the French market.
Thus, Introducing Castellon is presenting proposals that, in addition to publicizing the specialized infrastructure and equipment that our province offers (conference palaces, meeting rooms,…), incorporate cultural, gastronomic, health and sports options that will complement and provide added value to the events that can be held. Traditionally, the French market has been the priority within Castellón’s international demand, but always much more focused on the vacation segment.
For this reason, Introducing Castellon is working so that in the near future we can have our own connection with the Castellón Airport, thus consolidating another important European issuing market that will help us reduce the marked seasonality of our tourist season, and where the The possibility of holding business and social events would be essential to achieve this.
Castellón, October 19, 2023